Pop-up restaurants are a relatively new dining concept, and Filipinos are curious about them. So when Maharlika Filipino Moderno opened its first pop-up on First Avenue and 12th Street early this year, the question after 'what's on the menu' is 'what's a pop-up'?
The 'masa' are millions of underprivileged and improvished Filipinos who make up 75 percent of the voting population and would be a "significant" force that could reshape the Philipines if given the opportunity. However, the country exports large numbers of ambitious individuals from the 'masa,' maintaining the status quo of the government, according to a Wikileaks cable by the U.S. embassy.